Produced in China,
consciously.
That's right, we do indeed produce in China. But what does that have to do with sustainability, you ask?
Let's take a step back here. Beyond the actual production location, producing a good product depends significantly on the manufacturer, their quality, and their working conditions, right? And while China doesn't have the best reputation when it comes to these aspects, that doesn't mean every factory in China is bad. Quite the opposite: if you strive to find the right production partner in China, you'll find one – like we did.
When searching for a manufacturer that aligns with our company philosophy, a key consideration was to make supply chains as efficient as possible. Given that the majority of the world's stainless steel is already produced in China, it seemed most logical to locate the production of our stainless steel bottles in the raw material's place of origin.
Furthermore, it was important to us to develop a product that could be used by as many people as possible and thus have the greatest possible impact on the environment. To achieve this, production in the EU was only partially an option. The high costs associated with stainless steel production in a European country would have been reflected in the selling price of the insulated bottle and would have been unaffordable.
In the end, we are less concerned with the production location itself, but rather with quality, working conditions and a harmonious collaboration with the manufacturer, who in turn can guarantee the affordability of our products for you.
Of course, it's still clear that goods from China have to travel a long way to Germany – this harms our environment. Therefore, we try to reduce emissions as much as possible by shortening shipping routes to customers, minimizing packaging waste, and using solar energy for production.
Therefore, we remain of the opinion that production in China can be combined with good quality, high standards, and sustainability if you find the right partner.
Product data &
Emissions
stainless steel
4% polypropylene
2% TPU
0.5% silicone
stainless steel
5% polypropylene
2% TPU
0.5% silicone
stainless steel
6% polypropylene
2% TPU
1% silicone
Our current influence &
future improvements
Two things are clear to us. Firstly, we know that no one is perfect, no company, no brand and ultimately no person. Secondly, every business activity causes emissions and pollutes our environment. However, we believe that it is about not accepting this situation, but rather looking for possibilities and improvements.
Guided by these guiding principles, we at noma noma want to take responsibility and work step by step towards a more conscious future. To achieve this, we want to holistically approach a more sustainable future with the following 3 pillars.
And essentially, we're already doing that. We already use 85% recycled stainless steel in our products and minimize the proportion of plastic components. Our products are designed and manufactured to last forever. The use of FSC-certified packaging materials also contributes to this.
The long-term goal of sustainable economic activity must be to reduce emissions as much as possible.
For this reason, we want to make some adjustments not only now but also in the future and have planned the following improvements, among others:
- Switching from fossil plastics to organic plastics.
- Further reduce packaging waste.
- Switch to more sustainable import routes – especially rail freight.
- Reduce company travel to rail and largely avoid flights.
- Develop products further for maximum longevity.